About Caryn
Caryn Ginsberg is a seasoned strategy consultant with over 20 years of experience specializing in the animal protection movement. Caryn leverages her extensive experience, deep knowledge, and a proven process to help leaders like you achieve better results for their organizations, programs, and campaigns.
Using her MBA training, Caryn employs powerful planning tools to advocate for animal welfare, countering the practices of businesses that harm animals. Before dedicating her career to animal protection, she served as a senior vice president for an $11B regional bank and consulted with major financial services firms.
Caryn is passionate about data and information, believing that a deeper understanding of trends, audiences, advocacy, and advantage enhances success. Her clients value her ability to simplify complex data, prioritize strategic goals, and inspire new ideas to maximize impact.
In addition to her consulting work, Caryn actively contributes to the animal protection community:
- Board president of Faunalytics, a market research nonprofit earning top ratings from Animal Charity Evaluators
- Advisory board member for the Institute for Humane Education and Jewish Veg
- Author of Animal Impact: Secrets Proven to Achieve Results and Move the World, which Peter Singer called, “the practical handbook every activist should read” (free digital versions available)
- Popular speaker for events and podcasts, such as the AVA Summit, Human Behaviour Change for Animal Welfare, Our Hen House, Taking Action for Animals, and others.
- Past instructor for Humane Society University, with courses in strategy and measurement
If you’d like a very deep dive into Caryn’s background and perspectives, check out this article from Animal Matters.
Caryn lives in the Washington, DC area with her husband. They are avid birders, with feeders in the yard (for the squirrels too) and trips to see new species. She also enjoys finding terrific vegan recipes, with current favorites including moong dal, Ethiopian red lentils, and Impossible® meatloaf.
Get in touch to schedule a FREE consultation to explore how Caryn can support your work and help you achieve significant victories for animals.